Wendy Spencer is the founder of Berkshire Axis Innovations. From her own experience after her pregnancy; she developed light incontinence. There was no way of discreetly hiding light leaks. She became aware there were woman out there that suffer with the same light incontinence. Urinary leaks are caused when one coughs, laughs or jumps. She tried panty liners but they were ineffective. She worked to come up with the idea of the development in a revolutionary OQUOS patented fabric technology. She designed OQUOS right into the underwear; which became the catalyst for STRIDE washable panties and briefs. The underwear fabric has light leak protection build in.
The complete STRIDE Everyday collection provides an array of options for women who want the freedom to wear their prettiest panties every day.
With no seams, waistband or leg elastic, the Seamless panty offers discreet protection with no visible panty lines. And just the right amount of spandex ensures a comfortable, secure fit.
Colors: Nude, Black Sizes: XS to XL
Smart, sexy and oh so comfy, the Lacy Thong fits high on the hips to eliminate panty lines. A nylon/ spandex blend offers lots of stretch, but stays in place – ensuring all-day comfort and all-day protection.
Colors: Nude, Black, Dusty Rose, Dusty Blue Sizes: One size fits most
The Sport Bikini has a lower, sporty profile for active wear and is designed to fit smoothly and securely. Plus, the soft fabric and clean finish mean you hardly know you’re wearing them.
Colors: Nude, Black, Black Print, Coral Print, Mauve Print Sizes: XS to XL
The Mid Rise Brief and French Cut Brief are also available at StrideEveryday.com
Prices range from $19.99 to $24.99
If you like to have the protection from light leaks. You can buy Stride at retailers near you at http://www.strideeveryday.com/retailers.php or visit their website and buy it at http://www.strideeveryday.com/index.php?cPath=1.
In mid-2010, they will also have light leak protection for men. To find out when it will become available for men. Visit their website at http://www.strideeveryday.com/men.php.
INTRODUCING THE MOST ABSORBING FASHION INNOVATION SINCE THE LITTLE BLACK DRESS STRIDE
Everyday™ panties combine fashion with function to eliminate the need for pantiliners
New York, NY (May 18, 2010) – Women everywhere can relax a little when they laugh, cough, sneeze or run as a revolutionary new fashion staple hits stores. STRIDE Everyday has unveiled the first-ever underwear collection with patented technology built into the panty’s liner to offer discreet protection.
The complete STRIDE Everyday line includes five stylish options - from a Seamless panty to a Lacy Thong - providing an array of choices for women who want the freedom, comfort and confidence to wear their prettiest panties every day.
The STRIDE Everyday collection was launched today in New York during an intimate briefing at The Plaza Hotel hosted by celebrity style expert and television personality Gretta Monahan, who was joined by STRIDE Everyday Founder and President Wendy Spencer, and Dr. Jill Rabin, M.D., urogynecologist and author of Mind Over Bladder.
“Research shows that most women will experience some sort of light leaks in their lifetime,” explains Spencer. “Whether it’s a new mom looking for a cost-effective solution that helps her feel like a woman again, or an avid runner looking for comfortable protection while she’s on the treadmill, STRIDE Everyday offers a range of solutions for all kinds of women.”
The machine-washable panties feature patented multi-layer fabric technology, designed to wick away and absorb up to an ounce of moisture, and naturally deodorize for a fresh feeling all day long. The inner liner is leakproof and breathable to protect the most stylish outfits from “accidents”, whether it’s sweating during hot yoga, walking in the park or wearing a slinky little black dress.
STRIDE Everyday panties, which are registered for Class One FDA clearance, are also environmentally-responsible and wallet friendly. Explains Spencer: “our research shows that STRIDE Everyday can save women more than $125 per year, compared to daily disposable pantiliner usage*. They can also help reduce the billions of disposable pads and pantiliners sent to landfill every year.”
Free of seams, waistband or leg elastic, the Seamless panty is STRIDE Everyday’s most popular offering, providing discreet protection - eliminating the need for both pantiliners and panty lines.
STRIDE Everyday panties range in price from $19.99 to $24.99
For more information on STRIDE Everyday, visit StrideEveryday.com.
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